fuel your business.
We help influencers, entrepreneurs, and CEOs compete in today’s digital-identity driven world by creating an online story and persona that directly affects the success of their business. The digital universe is a tell-all, and we help people (not just brands) tell all - the way they want it told through personal professional branding.
Personal Professional Brand Strategy
A single post can mold your whole brand perception. Most professional brands exist in an unknown universe of content published without intent. The only way to control your brand is through purposeful actions and a targeted strategy. We can help you dominate LinkedIn, social media, and the precarious Page 1 of Google search results.
Your brand is either a collection of great content or a collection of bad content. Bad content isn’t just poorly writing copy or unedited videos. It’s content that doesn’t tap into the interests and behaviors of your target audience. We help personal brands not only create high-quality content but decipher opportunities and match brand identity to their ideal audience.
Search Engine Optimization
What do people associate with your name/brand? Google knows. Every time someone searches your name, Google’s suggested search results pulls up the most frequently used search terms that correspond with a person’s original search. We’ll help you own these search results and further shape how your brand is perceived.
You’ve heard it before. The internet doesn’t forget, and it will always address the elephant in the room. Fortunately, Skaled Media can help you showcase your successes by owning your branded keywords and limiting exposure to content that doesn’t positively contribute to your brand.
Do you know who your current audience is and what they are most interested in? Using data and Google Analytics we can help you determine your current, most prominent audience of your business, what topics and content they engage with most, and then build a content strategy around these results to further develop interest and loyalty to your brand.
Personal Brand Influence Strategy
Developing your personal brand’s influence is a combination of great, targeted content and audience development in order to create a social conversation that is a two-way street. The only engagement that matters in social selling is conversations. We’ll help you develop a strategy that positions you as an expert that your audience wants to actually talk to and work with.
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A well-established personal brand and targeted strategy can propel your business forward and collectively lead to new revenue streams. We take what you do best, take what you love, and amplify it to fuel your business.contact us